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Healthcare professional headline linkedin12/19/2023 This function allows you to upload a slide presentation for everyone to see. The stream of information shared by colleagues you are connected with. Everything on LinkedIn begins and ends on your profile. This is your core information page that’s home base for all your critical information. What can it do for you? It’s loaded with features but for now you might think about 4 core elements that will work for most doctors: When I look at LinkedIn I see it from the view of its functionality. Elements of Linked In that will be useful to you And just like I advise for every platform that you use as a public physician, study your colleagues to see how they build their profiles. As Twitter becomes more politicized, some physicians like me are finding LinkedIn to be a more ‘neutral’ place. While LinkedIn has traditionally not been a prime destination for physicians its adoption is growing among health professionals. I sometimes call LinkedIn “social media lite” since it doesn’t require the time or commitment that other social media applications do in order to see a benefit.Īnd in 2020 LinkedIn reports over 660 million users worldwide. Perhaps most importantly, LinkedIn will offer you immediate real estate on the first page of Google. To put it in a context that doctors can understand, think of it as a public CV on (anabolic) steroids. It’s a site where you can park your bio declare what you’ve done, where you work, and where you went to school amplify your research link to other professionals and much more. It’s a home base for your personal brand and a good place to start when looking to stake your claim online. LinkedIn creates the opportunity for a basic online presence with a robust public profile. This LinkedIn physician guide, part of The Public Physician, is written to help you get the most out of this important networking tool. While there are a lot of resources for using LinkedIn, there are few that help you as a physician. LinkedIn is the world’s largest professional social network.
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